top of page

Resume

Education

Master of Marketing 
Curtin University

Perth, Australia

Bachelor of Arts - Creative Writing 
Curtin University

Perth, Australia

Ontario Secondary School Diploma 
Taylor's College

Kuala Lumpur, Malaysia

Cambridge IGSCE - O Levels
Kolej Tuanku Ja'afar 

Mantin, Malaysia

Work
Experience

2020 - Present

Proprieter

PrettyKitty - Chennai

  • Operated a customer-facing service business.

  • Drove customer acquisition via Google Ads (18% lifetime CTR), SEO, and referrals.

  • Built customer loyalty through service consistency and personal trust.

  • Handled critical incidents like disease outbreaks without losing customer loyalty.

  • Achieved >80% customer retention through a mix of strong CX, clear communication, and critical incident handling.

Aug 2016 - Present

Property Manager

Family Portfolio - Chennai

  • Handled the operations of a family-owned real estate portfolio.

  • Ensured high occupancy and oversaw all maintenance and renovation work to high quality standards.

  • Facilitated the sale of two properties.

  • Currently overseeing the demolition and rebuild of a high-value commercial asset at Elliot’s Beach, coordinating across contractors, architects, and legal compliance.

Feb 2010 - Dec 2015

Brand Promoter

Marc Edward Agency - Perth, Australia

  • Independently executed in-store promotions for brands like Elizabeth Arden, LG, and Nespresso.

  • Was in charge of setup, customer engagement, and sales - consistently surpassing targets while driving product awareness.

  • Built such strong rapport and sales results that Elizabeth Arden requested exclusive representation, asking the agency to assign only me to their brand (a “good problem to have”, as my manager put it).

  • Operated autonomously and delivered without oversight.

Feb 2013 - Dec 2015

Photographer

Freelance - Perth, Australia

  • Photographed events, portraits, weddings, and proposals while managing client acquisition and marketing.

  • Drove bookings through a mix of word-of-mouth referrals, strategic discounts for high-visibility events, and targeted posts on Facebook groups and Gumtree.

  • Achieved photo placement on local newpapers, leading to bookings.

  • Built a steady pipeline by combining creative work with self-promotion, community engagement, and empathetic client communication.

Aug 2011 - July 2012

Housing Officer

Curtin University - Perth, Australia

  • Assisted international students in securing housing by leveraging cultural fluency and language skills to bridge communication gaps.

  • Actively sourced rental listings from local homeowners and matched students to suitable accommodations based on budget, location, and living preferences.

  • Coordinated property tours, mediated expectations between landlords and students, and supported resolution of housing-related issues.

Aug 2009 - Feb 2010

Promotions Supervisor

Red Archer - Kuala Lumpur, Malaysia

  • Led retail promo campaigns across three high-traffic malls for product launches of brands including Pillsbury, Nature Valley, and Old El Paso.

  • Trained and managed a team of retail promoters - covering grooming, sales techniques, and performance monitoring.

  • Transported and maintained hoardings/stalls, conducted warehouse inventory counts, and ensured timely shelf replenishment.

  • Operated autonomously, liaising with HQ only for inventory restocks. Balanced customer-facing execution with behind-the-scenes coordination to ensure smooth operations.

Jul 2007 - Aug 2009

Brand Promoter

Nasty Inc - Kuala Lumpur, Malaysia

  • Represented Apple during the launch of the iPhone 3G in Malaysia, demonstrating the product’s capabilities to press and ultra-high-net-worth individuals, including the Prime Minister and local celebrities.

  • Delivered high-impact sales demonstrations at both private launch events and public roadshows across the Klang Valley, contributing to months-long waitlists.

  • Gained early experience in high-touch sales environments and developed confidence presenting premium products to influential audiences.

Skills
& Expertise

Marketing & Strategy

  • Visual ad creation

  • Google Ads

  • Foundational SEO

  • Copywriting

  • Market & Audience Research

  • Creative Conceptualization

Business & Communication

  • International Sales & Relations

  • Attention to detail

  • Stakeholder Coordination

  • Conflict & Issue Resolution

  • Cross-Cultural Communication

  • High-Touch Sales Experience

  • Vendor Liaison/Supply Oversight

AI & Content Tools

  • AI Prompt Writing

  • Photoshop / Photography

  • Canva

  • Web Development using Wix

  • Entry-Level Video Editing

bottom of page